Everyone benefits from data-driven knowledge. Our customers come to us for online research tools to empower their insights. Lucid's survey solutions deliver powerful answers from real people - for market research, advertising campaign measurement and more. Marketplace buyers may be consulting firms, market researchers, policy researchers, academics, or anyone else who needs to survey a specific audience.
When you use our survey sampling tools, Lucid's intuitive platform will connect you with respondents who match your desired survey criteria. If you have an online community that can participate in paid surveys, you could be a Marketplace supplier. Lucid's community of suppliers are often survey panels, loyalty or rewards programs, online apps, or website publishers that want to engage users with survey opportunities.
Lucid helps agencies, brands, and media buyers measure the effectiveness of their advertising. Impact Measurement, Lucid's real-time analytics product, uses a survey-based methodology to measure the impact of digital advertising on brand lift, so you can optimize a campaign while it's in-flight.
When you use our survey sampling tools, Lucid's intuitive platform will connect you with respondents who match your desired survey criteria. If you have an online community that can participate in paid surveys, you could be a Marketplace supplier. Lucid's community of suppliers are often survey panels, loyalty or rewards programs, online apps, or website publishers that want to engage users with survey opportunities.
Lucid helps agencies, brands, and media buyers measure the effectiveness of their advertising. Impact Measurement, Lucid's real-time analytics product, uses a survey-based methodology to measure the impact of digital advertising on brand lift, so you can optimize a campaign while it's in-flight.
Services
If you're looking for an easy way to field online surveys, Lucid is the answer.
The Lucid Marketplace is designed to quickly match your survey with respondents who meet your targeting criteria - so you know you're getting answers from the right people.
With automated processes and hundreds of suppliers bidding on your projects, you can expect significant cost savings.
Our programmatic technology allows suppliers to start matching your survey with the right respondents as soon as you launch.
All respondents are carefully vetted through rigorous quality checks to ensure that Lucid-sourced sample meets your standards.
The Lucid Marketplace is designed to quickly match your survey with respondents who meet your targeting criteria - so you know you're getting answers from the right people.
With automated processes and hundreds of suppliers bidding on your projects, you can expect significant cost savings.
Our programmatic technology allows suppliers to start matching your survey with the right respondents as soon as you launch.
All respondents are carefully vetted through rigorous quality checks to ensure that Lucid-sourced sample meets your standards.
Do you have access to an online community that can participate in surveys?
If so, you could be a Marketplace supplier!
Lucid provides opportunities for businesses like yours to integrate with our platform and have your audience answer surveys.
Join a community of suppliers that includes research panels, rewards/loyalty programs, ad networks, publishers, panel management platforms, and more.
We match your online audience with relevant surveys from our Marketplace - and they get paid for every survey they complete.
If so, you could be a Marketplace supplier!
Lucid provides opportunities for businesses like yours to integrate with our platform and have your audience answer surveys.
Join a community of suppliers that includes research panels, rewards/loyalty programs, ad networks, publishers, panel management platforms, and more.
We match your online audience with relevant surveys from our Marketplace - and they get paid for every survey they complete.
Measure the impact of your advertising.
We survey consumers after they are exposed to your advertising campaign, helping you determine campaign success.
Impact Measurement delivers proprietary brand lift metrics and daily survey results in an always-on dashboard, so you can measure digital campaign success and optimize media performance in real-time.
Make more informed decisions with statistically-tested survey data and brand lift metrics, refreshed daily, for your selected branding key performance indicators (KPIs).
We survey consumers after they are exposed to your advertising campaign, helping you determine campaign success.
Impact Measurement delivers proprietary brand lift metrics and daily survey results in an always-on dashboard, so you can measure digital campaign success and optimize media performance in real-time.
Make more informed decisions with statistically-tested survey data and brand lift metrics, refreshed daily, for your selected branding key performance indicators (KPIs).
To target the right people online, we rely on audience data sets.
But how can advertisers, agencies, media sellers, and data providers know the accuracy of their data?
Data Score is the only tool that measures the percentage of people in a data set that match the attributes you're profiling.
Lucid measures "Attribute Density" - the percentage of people in your audience that match the attributes you're targeting.
While a campaign is in-flight, our Campaign Validation tool surveys the audience and confirms whether they meet the target criteria.
But how can advertisers, agencies, media sellers, and data providers know the accuracy of their data?
Data Score is the only tool that measures the percentage of people in a data set that match the attributes you're profiling.
Lucid measures "Attribute Density" - the percentage of people in your audience that match the attributes you're targeting.
While a campaign is in-flight, our Campaign Validation tool surveys the audience and confirms whether they meet the target criteria.
With the ability to target respondents from an array of demographics and regions, Lucid offers a one-stop-shop for anyone looking to conduct market research.
Because of our platform's programmatic technology, your survey will begin filling with respondents as soon as it's launched - so you can get the fastest results possible.
We provide a direct connection to millions of respondents, which makes it easier for you to find those harder-to-reach participants for your survey.
Lucid has a system of robust security measures in place to identify fraudulent behavior and prevent bad actors from participating in your studies.
Because of our platform's programmatic technology, your survey will begin filling with respondents as soon as it's launched - so you can get the fastest results possible.
We provide a direct connection to millions of respondents, which makes it easier for you to find those harder-to-reach participants for your survey.
Lucid has a system of robust security measures in place to identify fraudulent behavior and prevent bad actors from participating in your studies.
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