Andrew Richardson has 20 years of experience in survey-based marketing research and analysis. In recent years, he has been supporting clients in both syndicated and custom survey research design, execution and reporting for a variety of client research initiatives.
His expertise, skills and creativity have been applied to many different types of projects, including but not limited to advertising effectiveness studies, concept tests, brand competitiveness research, brand tracking studies, customer experience research and many others.Prior to founding Lucidity Research LLC in 2002, he served as Director of Research Operations for Cyber Dialogue, where he managed the development of data collection, and research reporting of five annual syndicated survey programs.
He received his Bachelor's degree from Geneseo State College (NY) and a Master's degree from the University of Connecticut. Drew has been professionally certified (PRC) by the Marketing Research Association. Visit him on LinkedIn.
His expertise, skills and creativity have been applied to many different types of projects, including but not limited to advertising effectiveness studies, concept tests, brand competitiveness research, brand tracking studies, customer experience research and many others.Prior to founding Lucidity Research LLC in 2002, he served as Director of Research Operations for Cyber Dialogue, where he managed the development of data collection, and research reporting of five annual syndicated survey programs.
He received his Bachelor's degree from Geneseo State College (NY) and a Master's degree from the University of Connecticut. Drew has been professionally certified (PRC) by the Marketing Research Association. Visit him on LinkedIn.
Services
In this business environment, you need to be sure that you are asking the right questions to get the best answers.
You also need maximum quality, reliability and speed from your research investments.
Whether you are looking for a full-service outsourced solution or just consulting on a specific component of your research project, help is just a call or click away.
You also need maximum quality, reliability and speed from your research investments.
Whether you are looking for a full-service outsourced solution or just consulting on a specific component of your research project, help is just a call or click away.
Do you have some survey data and but lack the time, tools or expertise to turn this data into useful information and insights?
Is your existing data processing vendor slow, unreliable or error-prone?
Or too busy to give your study the time and care it deserves?
Have you tried sending this work offshore and found the experience to be dollar cheap, but costly in terms of your time?
Bring Lucidity to your survey data.
Is your existing data processing vendor slow, unreliable or error-prone?
Or too busy to give your study the time and care it deserves?
Have you tried sending this work offshore and found the experience to be dollar cheap, but costly in terms of your time?
Bring Lucidity to your survey data.
Too often in survey research, poor design of presentation graphics detracts from the data itself.
This can leave a poor impression of you, your company and the case being made.
While PowerPoint presentations may not be the prettiest or most sophisticated way to tell the story in your data, PowerPoint remains the most broadly used method for sharing that story with your team, your boss or your customer.
Lucidity specializes in taking your survey data and building a PowerPoint summary that makes you look good.
This can leave a poor impression of you, your company and the case being made.
While PowerPoint presentations may not be the prettiest or most sophisticated way to tell the story in your data, PowerPoint remains the most broadly used method for sharing that story with your team, your boss or your customer.
Lucidity specializes in taking your survey data and building a PowerPoint summary that makes you look good.
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